marketing communications interview questions shared by candidates
What was one experience where you had to convince a colleague to use a different approach. [Follow-up question from the most senior panel member was] COULD YOU PLEASE SAY WHAT YOU DID AND WHAT THE RESULT WAS?!
Spoke about a clinician colleague who had a very clinical approach to doing media interviews, and how I persuaded her to be more bubbly, lively and animated (i.e. smile) during her radio interview. The end result was the interview went very well and several colleagues who listened to the broadcast found it was very effective at reaching the general public.