Pros
Global network of connections built over the years
Cons
I would say the last 3 years have been the most perplexing with the company facing big changes in their environment, which clearly resulted in the failure to respond effectively and retain customers particularly with SITA's passenger solutions with a record loss of customer base including major airlines all due to the badly managed Horizon programme and when it comes to owning the technical debt it's obvious and clear where the responsibility resides but nobody has the courage to state and address it. When is SITA going to learn how to stop a lagging and failing programme......the answer is not to keep throwing money at it! This leaves the solution line unable to defend themselves against competitors that armed with new products, technologies and better strategies, whilst SITA sits back and watches as their sales and profits erode, their best and most talented people leave and exit one by one, and their stock valuations continue to tumble. Some companies may very well ultimately manage to recover however in the case of SITA and after such a vast amount of painful rounds of downsizing and restructuring and their most talented people walking out the door with all their domain expertise and knowledge.....SITA won't! The overall problem is paralysis, a company that is struggling in the face of change and the awful layers of out dated managers clearly choosing to not recognise the threats early and one by one the customers terminate contracts and the top talent leave or are pushed away. The overall problem is not an inability to take action but an inability to even care and take appropriate action. There can be many reasons for the problem ranging from managerial stubbornness to sheer incompetence but one of the most common is a condition that I call active inaction. The organisation has a severe tendency to follow established patterns of behaviour even in response to dramatic environmental shifts and is clearly stuck in the mode of trying to dig themselves out of a hole which they just deepen and deepen. Because inaction is so common, it’s important to understand its sources and symptoms to try to determine the best defence and action. But if they see that action itself will require management doing some level of work to earn their big salaries and bonuses.....well need I say no more.....customer first anyone?