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Rocket Fuel Reviews

Updated 24 January 2018
263 reviews

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3.3
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Recommend to a friend
Approve of CEO
Rocket Fuel CEO Randy Wootton
Randy Wootton
66 Ratings

263 Employee Reviews

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Pros
Cons
  • Stock price very volatile and on a downward path (in 12 reviews)

  • Senior Management has no idea what direction they want to take the company (in 9 reviews)

More Pros and Cons

  1. "Account Exec"

    StarStarStarStarStar
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook
    No opinion of CEO

    I worked at Rocket Fuel full-time (More than a year)

    Pros

    Fun work environment, decent pay

    Cons

    None really, it was a nice place to work

    Advice to Management

    None


  2. Helpful (1)

    "Best Company I’ve ever worked for"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Negative Outlook
    No opinion of CEO

    I have been working at Rocket Fuel full-time

    Pros

    The people are so sweet and the managers I’ve had are amazing! The work/life balance is a dream come true and the perks are outstanding!

    Cons

    It’s a shame the company wasn’t financially successful. It definitely brought morale down and being acquired isn’t exactly a “walk in the park”.

    Advice to Management

    Fight for your employees, especially when it comes to growth and raises. It’s not enough to simply ask them how their day went. Be proactive and help them see their path without them even knowing. Please stop asking, “how can I help you”. Sometimes it’s hard for them to know especially when you are more familiar (or should be at least), with all the roles within the company.


  3. "Senior Credit Analyst Lead"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Rocket Fuel full-time

    Pros

    Tried to have a positive progressive environment. ...catered food..holiday events

    Cons

    RF spent too much money too fast. I think the checks and balances werent enough.

    Advice to Management

    Stick to the basic


  4. Is this helpful? The community relies on everyone sharing – Add Anonymous Review


  5. Helpful (1)

    "Company was sold and gutted"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee in Lansing, MI (US)
    Former Employee - Anonymous Employee in Lansing, MI (US)
    Doesn't Recommend
    Negative Outlook
    Disapproves of CEO

    I worked at Rocket Fuel full-time (More than a year)

    Pros

    Company was sold to another company
    If you can participate in the free meals and office benefits, I guess that is nice

    Cons

    Best employees have left the company with little talent remaining
    Very little room for pay raises
    Horrible work/life balance

    Advice to Management

    You have too much management. A manager should not have to hire an assistant to do face to face contact with the team so the real manager can work from home. What has been created is a work environment where laziness is awarded and blame is always shifted to the harder working employee lower down the totem pole. Your management chain needs an entire refresh. Stop letting go of the talented hard working people go after burning them out.


  6. "Too little too late"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Vice President
    Former Employee - Vice President
    Recommends
    Neutral Outlook
    Approves of CEO

    I worked at Rocket Fuel full-time (More than 3 years)

    Pros

    Great leadership. Great tech.

    Cons

    Bad decisions from years ago precluded the company from turning the corner on growth

    Advice to Management

    Stay the course


  7. "HR Manager"

    StarStarStarStarStar
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee

    I worked at Rocket Fuel full-time

    Pros

    Great perks, lunch/food/drinks etc, great location

    Cons

    Career path unsure, competitive market space


  8. Helpful (2)

    "Good Product, Disorganized internal structure"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Anonymous Employee
    Former Employee - Anonymous Employee
    Doesn't Recommend
    Negative Outlook
    Approves of CEO

    I worked at Rocket Fuel full-time

    Pros

    The technology is very cool and powerful
    Unlimited vacation

    Cons

    Lack of vision and direction
    Intense disorganization in leadership
    Promotions of unqualified candidates
    Poor management

    Advice to Management

    Sell


  9. Helpful (1)

    "Lot's of tech, lots of challanges"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Former Employee - Software Engineer in Redwood Shores, CA (US)
    Former Employee - Software Engineer in Redwood Shores, CA (US)
    Recommends
    Negative Outlook
    No opinion of CEO

    I worked at Rocket Fuel full-time (More than 3 years)

    Pros

    Great team, great benefits, opportunities to get responsibility.

    Cons

    Super difficult competitive environment. Stock price very volatile and on a downward path.

    Advice to Management

    Focus Focus Focus.


  10. Helpful (2)

    "Perfect Work Location"

    StarStarStarStarStar
    • Work/Life Balance
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Approves of CEO

    Pros

    work life balance
    cattered lunch

    Cons

    poor leadership team
    layoff is common


  11. "Lots of upside to be had"

    StarStarStarStarStar
    • Work/Life Balance
    • Culture & Values
    • Career Opportunities
    • Comp & Benefits
    • Senior Management
    Current Employee - Anonymous Employee
    Current Employee - Anonymous Employee
    Recommends
    Positive Outlook
    No opinion of CEO

    I have been working at Rocket Fuel full-time (More than a year)

    Pros

    Dynamic place to work with a ton of potential based on the merger with Sizmek. The market is consolidating and RF is poised to take advantage of it.

    Cons

    It has been a constantly evolving company. There is more change to come. You need to be able to work in a fluid environment.

    Advice to Management

    Communicate, communicate and then communicate again


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