Everyone in the retail industry should be using retail KPIs to some extent. Whether you are a seasoned sales veteran or someone just starting, you should be using KPIs to track your performance. But let’s take a step back and establish what retail means. When most people think of the word “retail” they immediately think of brick-and-mortar stores. However, this is no longer the reality of the retail industry. Over the last two decades, the retail industry has seen a massive migration to online marketplaces. As such, the barriers to entry have been reduced and it has become easier for people to start their retail careers and experiment with different sales tactics. This has also resulted in a lot of people having to learn how the retail industry works from scratch. To help business owners with their analytics, we recommend the use of a retail KPI dashboard