Webflow is a one-stop shop for GTM marketing and web design. One of the critical problems with growing businesses is keeping cost unified and low. Multiple teams can work within the platform especially marketing which allows SEO focus to be in a central place. Dev team can utilize a figma-like collborative build schema to quickly finish roadmap requests instead of using JIRA or something like it in a seperate feed. Customers: 1. New business needing to scale, stay thin on overhead and get in front of capital. 2. Old established companies that have archaic setups and need a brand refresh to stay current.