ABI Snapshot
ABI wants to provide some ROI for your public relations and branding campaigns. Catering to businesses in the industrial and technology industries, A B Isacson Associates (which does business as ABI) offers advertising, public relations, direct mail, media relations, and trade show support services for clients in the business-to-business realm. In addition, its ABI Connect web-based software analyzes and tracks clients' marketing and public relations campaign results. The firm serves global clientele through offices in New York City, London, and Singapore.