I applied through university. The process took 3 days. I interviewed at Anheuser-Busch InBev (Saint Louis, MO) in Oct 2017
Interview
The interview process consisted of a case interview where we were given about 15 minutes to read a case packet and perform calculations and then had to go into a room with two interviewers to report/defend our findings. There were some behavioral questions at the end where you had the opportunity to tell them about what sets you apart and ask them some questions.
Interview questions [1]
Question 1
How would you market this product to the 22-29 age group?
I interviewed at Anheuser-Busch InBev (London, England)
Interview
Online assessments then an assessment centre in Belgium, if successful followed up with a final panel interview in Belgium, difficult but an interesting experience. Be prepared to try and stand out in a a large group.
Interview questions [1]
Question 1
Who is a leader in industry that you look up to and why?
I applied online. The process took 3 months. I interviewed at Anheuser-Busch InBev (Leuven) in Nov 2023
Interview
First round: game-based assesments
Second round: virtual case preparation (1 hour preparation time to make a comprehensive 3 minute pitch)
Third round: Group Assessment day (2 interviews + business case game while constantly being monitored)
Final round: panel interview together with other candidates, you hear each other's answers and are being monitored on when and what you answer. Tough questions from a panel of 4 senior managers.
Interview questions [1]
Question 1
Which one of the values of AB Inbev is most appealing to you ?
Which one would you remove?
One case , 60 mins to prepare and 3 mins to record Create a sales, marketing and branding plan about a new beverage product Regarding a specific concept that you can pick. Think about the drink such as it’s flavour and aroma