Haphazard. First video call was a standard information conversation--what the firm does, what they're about, how the role fits in etc. Second meeting was a rather casual tech specialist who was completely unaware of who I was or what the purpose of our call was. I recounted what had transpired in the previous meeting and explained what I was interested in learning more about. He said that he was probably the wrong person to interview me, and the conversation wasn't very fruitful.
I later received an email saying they had decided not to move forward with my candidacy.
The interview process included several one on one sessions, all held over video chat, as well as a research and presentation assignment, also via video. The interviewers strongly advised candidates purchase and read the founder's book, which touts the competition-crushing benefits of platforms. Note: this is what has nearly destroyed the Web.
I applied online. The process took 1 week. I interviewed at Applico (New York, NY) in July 2021
Interview
I struggled before writing this review. But I'm now confident my suspicions are true.
Applico has a bimodal review distribution -- lots of low-ranking reviews followed by high-ranking reviews. I'm not sure what that's about (/s), but a lot of reviews reference the CEO, and against my better judgment I ignored them.
Plainly put, the CEO called into my extremely interview hungover.
At first I thought it might be awkwardness. So I compared my morning call with him to his appearances on various news networks (easily accessible). The juxtaposition was stark. And I immediately knew what happened.
Folks, this is a case where you should follow the negative reviews and run. You don't call into an interview with a potential executive at your company hungover.
And my post-interview research (that included speaking with past employees), revealed a lot told to me in the interview was a complete lie.