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      Conversion Rate Optimization Manager Interview

      1 Oct 2023
      Anonymous employee
      Berlin
      Accepted offer
      Positive experience
      Average interview

      Application

      The process took 4 weeks. I interviewed at Babbel (Berlin) in Jan 2019

      Interview

      I applied in December 2019 through their website. A couple of weeks later, someone from HR reached out to me and scheduled a 30-minute initial screening call, informal and pleasant. Second step was with the team lead, who asked me more specific questions and submitted some business cases to get a better understanding of my experience (1 hour). After successfully completing this step, a couple of days later, I've been invited for a last in-person interview at their office in Berlin. There I met my future colleagues; they all interviewed me for approximately two hours. We chatted about real life situations and asked technical questions as well. At the end, I've been asked to code a web page from scratch starting from a mockup, only using the notepad app. A bit challenging, but interesting because I got a clear idea of what I was supposed to do at my day job. Everyone was super friendly and welcoming.

      Interview questions [1]

      Question 1

      How would you change the layout of this page to increase conversions? Can you rebuild this page from scratch only using the notepad app? How can you measure the clickthrough rate of a webpage when a user has an ad-blocker installed?
      Answer question