Canadian Blood Services interview questions

One recruiter call less than 30 mins followed by one in person interview with a manager and a potential team member which went on for almost 2 hours. Offer presented after second interview,

was 6 people on call - felt like group participation and everyone needing to answer a question. a lot of people not relevant to the role What strategies have you found most effective for driving brand awareness, understanding and ultimately advocacy within an organization?    Can you share an experience where you facilitated a group session virtually? How did you ensure it was engaging, informative and effective?