Once you submit your application, you will be required to complete an aptitude test. The recruitment team typically takes about 2–3 weeks to provide feedback on the results.
If you pass the aptitude test, you will proceed to the first interview stage, which consists of pre-recorded questions. You will be allocated specific time limits to respond to each question. This stage primarily assesses your knowledge and understanding of market research.
Successful candidates then advance to the final stage—a panel interview. At this stage, the interviewers evaluate a range of competencies, including your professional experience, character and personality, problem-solving ability, leadership potential, and communication skills.
Interview questions [1]
Question 1
What leadership challenge have you faced and how did you go about it?
I applied online. I interviewed at Kantar (Nairobi) in Feb 2023
Interview
Five levels: Aptitude test, pre-recorded video interview session, case study assignment, manager interview session Final interview session Interview session average, neutral interviewers, too many interviewing steps that make a bit tiring (personal view)
Interview questions [1]
Question 1
What do you understand by the term brand awareness
I applied online. The process took 3 weeks. I interviewed at Kantar (Sydney) in Oct 2022
Interview
You have to do a case study and present it to a group of Kantar employees, analysis of data and a mocked presentation deck. Case studies known include IGA and Cadbury
Interview questions [1]
Question 1
Case study - had to solve the problem, from data to final insight, also involved speed networking