I applied through university. The process took 1 day. I interviewed at Kantar (New Delhi) in Dec 2017
Interview
It was a mix of technical and HR interview. Basic questions of regression and correlation with situational based case analysis. HR questions like Hobbies and other interests were asked. One basic question, yet difficult to justify is "why market research?"
Interview questions [1]
Question 1
Questions of ethical dilemma for judging cultural fit
Amazing experience, they asked me to share my views on sports and how do I analyse my likes and dislikes. This was followed with a psychometric test and aptitude. The difficulty of test was medium.
Interview questions [1]
Question 1
Introduction, likes dislikes, and planned for career followed by strengths and weaknesses
The interview was long but welcoming on the part of interviewers. General knowledge about various domains was particularly important. Technical questions about basic research terminologies were asked. Having proficiency in office tools and SPSS can help.
Interview questions [1]
Question 1
Difference between primary and secondary research.
I applied through university. The process took 3 weeks. I interviewed at Kantar (Calcutta) in July 2024
Interview
First round was Psychometric test which included basic behaviour questions and critical thinking. then first round of interview…….. It was smooth, just give your best and be confident yes. Hdau ocsn odesbi
Interview questions [1]
Question 1
Mostly about my internship since it was market research