The Weather Channel Snapshot
Viewers tune into this channel when it gets nasty outside. The Weather Channel operates a 24-hour cable network that reaches about 100 million US homes with a mix of regional and local weather forecasts, storm alerts, and long-range forecasts, as well as extended coverage of damaging storms and floods. The Weather Channel also operates weather.com, which boasts an audience of more than 40 million users per month, and provides syndicated weather information to more than 700 radio stations. The company is controlled by financial entity TWCC Holding Corp., a consortium made up of NBCUniversal (NBCU) and private equity firms Bain Capital and The Blackstone Group. It operates as a separate business managed by NBCU.