2.0
17 May 2017
Current employee, more than 5 years
Recommend
CEO approval
Business outlook
Pros
Great brands addressing a wide range consumer occasions with strong market recognition. All beers in top 3 in their categories. Starting to focus on portfolio strengths and weaknesses to address range needs.
Cons
Lacks clear and focused message through the business that . Budget changes create a sense of change on the horizon. Management trainees are not the only answer to the future of the business. Sales mix across channels is an issue that drives the wrong behaviour.