2.0
30 Mar 2013
Former employee, more than 8 years
Garden Grove, CA
Recommend
CEO approval
Business outlook
Pros
Great products! Whopper is our winner. Capitalize on that. Put more of your focus on that main product. Menu should be simple. (Ex, In n out) Why do people want to wait in line for 15 minutes for a burger?
Cons
Bad relationship between corporate and franchisees. No consistency among restaurants concerning menu. Corporate needs better marketing. Avoid playing catchup to Mc Donalds and copycating products to grab small market share.