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Common Thread Collective

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You Get Out What You Put In - Sales Common Thread Collective Employee Review

5.0
13 May 2024
Recommend
CEO approval
Business outlook

Pros

Starting with my headline, which is arguably the most important. CTC is really a place that where you get out what you put in, which I prefer. I've seen this work really well for people and also very poorly for others. On the well side, I've seen former interns rise to leadership positions through hard work and asking for opportunity. On the poor side, I've seen a lot of people expecting things to be handed to them just because they have previous experience at other places, or because they believe they deserve something regardless of the output/outcome of their work. That has not worked out well for them. It's a meritocracy at CTC, and those who don't last are those who have high asks but low work ethic, or don't respond well to feedback. Everything is in front of you at CTC. If you can show that it will improve CTC, you can pretty much bring anything to the table. Your willingness to learn and make an impact is directly proportional to how much you enjoy your time/how much growth you have at CTC. Solid humans! I've thoroughly enjoyed the majority of people who have worked at CTC (a few odd eggs of course). Many of them have turned into my friends. Lots and lots of learning. I'm continuously learning something new at CTC, each and every year I'm there, whether it be marketing related, finance related, or just over all business related. I definitely have skills that I can now take into future professions. There's soooo many resources to learn. I think there is not better place for a marketer to learn about how to run/grow a business than CTC (besides being brand side for a good brand). Great connections! I've met a lot of business owners, founders, cmo's, etc. that I can now call on for future connections regardless of what I do. Best in class! I truly believe CTC provides a service that no other agency is doing at the moment. I speak with a lot of brands and hear about a lot of agencies, so I typically have a pretty good read on what's out there, and I haven't seen another agency do what CTC does. It's exciting to be on the forefront of the service industry.

Cons

None... kidding. The meritocracy thing isn't for everyone. If you want an organization that promotes you for tenure, then CTC ain't your place. If you need a step by step instruction book on how to get to your destination, CTC ain't your place. The destination is always clear (excellent client service) but how to get to that destination can be dependent on the individual. For some, I've seen that be detrimental to their impact/growth. Some like it, some don't. All that said, I would say this has improved a lot in recent years. Hours can be slightly different from the 9-5 just given the nature of the service CTC provides. For example, if it's a big sale weekend, you'll be expected to check in with the client with a short message and check accounts.

Explore other reviews about Common Thread Collective

5.0
7 Jan 2026
Recommend
CEO approval
Business outlook

Pros

Lots of learnings, working with great people and clients

Cons

Hard work, as expected in agency life

1.0
19 July 2025
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

You will learn quick what to avoid in future companies and employees. Every role after will be a breath of fresh air.

Cons

CTC is a chaotic, ego-driven mess, churning and burning employees and clients. CEO Taylor Holiday is a wannabe Twitter influencer playing entrepreneur, surrounded by an inner-circle of unqualified buddies. Strategy changes constantly, positive reviews are fabricated, departments are dissolved on a whim, and layoffs are routine. CTC demands unrealistic output from overworked employees, all while preaching a fake culture of “transparency” and “work-life balance.” Transparency means hyped-up financial updates paired with weird parties and alcohol, followed immediately by entire department layoffs. Work-life balance means 60 hour work weeks with a level of micromanagement I haven’t seen before or since. Not convinced yet? Welcome to leadership meetings where no one has a plan and everyone is too afraid to say the truth. Staying close to the in-crowd matters more than results or performance because it might just keep you your job. I’ll never forget CTC’s empty promises about development and achieving dreams, all while exploiting, discarding, and abusing everyone in sight. If you value your career, mental health, or basic respect, stay far away.

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