Pros
Strong global brand with deep roots in telecom leadership. Collaborative culture where cross-functional teams work closely across regions. Great exposure to enterprise transformation through 5G, private networks, and cloud solutions. Flexible work environment with opportunities to work remotely and manage global projects. Diverse and inclusive workforce, offering a mix of perspectives and learning opportunities.
Cons
Leadership misalignment with enterprise goals. The current enterprise and private 5G business units are led by individuals with primarily strategy or consulting backgrounds rather than direct enterprise management and sales experience. This has resulted in a lack of commercial execution and limited traction in building a sustainable enterprise business. Sales leadership gaps have slowed down Ericsson’s ability to position itself as a competitive enterprise solutions provider compared to more agile industry peers. The company would benefit from bringing in experienced enterprise GM and sales leaders and hire people with proven track records in scaling business outcomes and building customer-focused organizations.