CEO and her political game ruined the business - Anonymous employee Giftcraft Employee Review

1.0
9 Apr 2026
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Great team and used to be an awesome company.

Cons

A brand with a long, proud history has been completely undone by someone who lacks even the most basic sense of business or leadership. She doesn’t understand operations or business models. What she does know is how to promote herself—using company resources to build her own image—while turning what was once a culture of trust and unity into one driven by competition and deception. Even after the company went bankrupt, the political games didn’t stop. She continued manipulating people, even lashing out at colleagues in the office. The atmosphere became one of fear and quiet grief. Sometimes, a company declines because its business model no longer works and needs to evolve. But what we witnessed wasn’t that. It was a failure to grow, driven by personal gain—accelerating the company’s downfall from within.

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5.0
20 Dec 2024
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CEO approval
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Pros

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Cons

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1.0
24 Aug 2025
Recommend
CEO approval
Business outlook

Pros

This used to be the greatest place to work!

Cons

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