Pros
-Highly competitive benefits package -Flexible remote culture -Strong day-to-day culture and fun teammates; constantly surrounded by smart, high-performing, passionate talent -Fast-paced environment that accelerates typical career growth -Significant ownership and visibility across the business -Opportunity to work on a category-leading, high-growth, mission-led brand
Cons
-Compensation is average relative to the rest of CPG, but benefits do compensate for gap -Leadership churn, leading to unclear prioritization and shifting business goals -Founder involvement can lead to slow decision-making + a more hierarchical organization/process than expected for a startup -Sales-led culture; marketing is seen as a creative lever rather than a strategic lever (atypical to other CPG companies) -Headcount rapidly increasing, with unclear roles and responsibilities across some teams/functions -Extremely fast pace can make long-term planning and execution difficult -Lots of passionate stakeholders, but alignment can be challenging when opinions take precedence over insight/data-backed recommendations. -Limited development; greater emphasis on leveraging existing strengths than developing new skill sets ("get s**t done" culture, which is expected in a start-up)