Pros
Rainbow provides a positive environment for learning and training new hires as well as veteran employees. They seek to develop and promote the staff from within the company. Rainbow offers customers fun fashion at a affordable price which makes happy loyal customers.
Cons
Most retail environments have an issue with internal and external theft. Rainbow thrives to have a low shrink during it's semi-annual inventory. Recently, the shrink goal has been lowered from 1% to .75%. The percentage of shrink will determine whether store management qualifies for shrink bonus. The lowering of the goal puts a greater amount of pressure on Store Managers and staff. Loss prevention is a team effort, so staff has to be regularly trained to prevent theft.