Pros
As a member of the digital marketing organization, from my desk with an amazing view of Buckhead and Dunwoody, I was able to watch first hand how hard everyone worked to ensure client satisfaction. When you are a client, you can expect a true partnership - someone who understands your business, what success looks like, and how best to achieve that success. COVID was hard on this organization, which is made up of employees who have been with Sagepath Reply for a long time (some who returned after trying out other organizations). Sagepath has always been known for kickball games, happy hours, and other get togethers. In fact, longtime friends work here. The hybrid situation (being in the office is not required) makes those experiences difficult to replicate, but the teams are working hard to find ways to continue this culture.
Cons
As the Reply acquisition continues on, more structure and rigor has been added to Sagepath's processes and procedures. In the future, this will not be a con and should be a good thing for Sagepath. Near term, the process has impacted culture and it will take a thoughtful approach to ensure everyone feels good about the next steps.