Second Nature

Second Nature reviews

Truly a special place to work - Sales Second Nature Employee Review

5.0

2 June 2026

Sales

Recommend

CEO approval

Business outlook

Pros

Incredible culture, everyone is always willing to extend a helping hand no matter what. Company is a true disruptor in the industry and is actually providing something of real, tangible value to its customers. Company is always pushing its own limits, nothing ever feels stagnant. Leaders and Execs are super approachable and truly care about the opinions of the employees.

Cons

Had some previous onboarding constraints, however the ENTIRE company has rallied about process improvement in this area, and we have seen a tremendous step in the right direction! I've never seen an entire business rally around an area of opportunity before, it's been incredible to watch

Second Nature Response

Thank you for this! A culture where people show up for each other, where leaders are reachable, and where the work actually moves — that doesn't happen by accident. It happens because of people like you who notice it, adopt it, and reflect it back. Transparency around onboarding is everything! Watching an entire company rally around fixing something together is rare, and you captured it perfectly. We're grateful you're a part of Second Nature; where we're building something truly special together.

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5.0

12 June 2026

Business intelligence analyst

Recommend

CEO approval

Business outlook

Pros

Great leadership & pay, AI & remote forward, bi-yearly trips, room for career growth, great culture.

Cons

None I can think of.

Second Nature Response

Thank you for taking the time to share this thoughtful feedback. We're thrilled to hear that our people, leadership, and remote AI-forward environment are making a real impact — that's exactly what we set out to build, and feedback like yours reminds us why it matters. Thank you for your dedication and commitment to helping us continue to disrupt the Property Management Industry!

5.0

1 June 2026

Sales and marketing

Recommend

CEO approval

Business outlook

Pros

SN has a client/customer obsessed culture bringing new, revenue-driving solutions to our PMCs and their Residents and Property Owners. Everyone I work with has adopted the Purple Heart as it pertains to how we serve one another and our Owner/Resident/PMC client base. Team members are openly engaged in finding ways to improve what we do for our clients and how we serve one another each day and week to drive improved outcomes. We compensate our sales teams before revenue hits our books - a clear sign of confidence in what we deliver and the value to our market. We're remote first, meaning you can do important work wherever you are.

Cons

Being first to market with new solutions can be tricky, and at times we will go to market before thinking through every edge case (ofc, this happens in all tech companies). B2B2C is different from traditional B2B SaaS - at times we need to consider change management differently than other tech companies.

Second Nature Response

Thank you for taking the time to share this feedback ~ the good and the honest. The Purple Heart shows up because our people choose to live it every day, and that's not lost on us. Your advice to management is heard~empowering every team member to decide and innovate at pace, and driving that through front line leaders, is exactly where we're focused. Being first to market isn't always clean. We own that. And we get better at it when our people feel empowered to flag, move, and solve. We''r so glad you're here; thank you for your commitment to Second Nature, our team members and customers!

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Second Nature

Truly a special place to work - Sales Second Nature Employee Review

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