Pros
Good product and some good people
Cons
Lack of leadership competency: Key decision-makers lacked understanding of DSD, retail chain dynamics, and national account strategy. Leadership routinely ignored feedback from experienced field employees. No real support or resources: Impossible expectations with no tools, training, or internal alignment. “Figure it out” culture that rewarded survival over strategy. Toxic internal politics: Promotions and titles were based on favoritism, not merit. Inexperienced individuals were elevated to VP roles with no qualifications, leading to micromanagement and disorganization. Gaslighting culture: Constant invalidation of concerns. Promises of growth, recognition, and support were made and never followed through. No career development: Zero investment in professional development or mentorship. Burnout was common, especially for those carrying the weight of multiple departments. Eroding values: What started as a mission-driven company slowly became performative. Diversity, transparency, and accountability were talked about but never acted on.