Pros
Cool start up environment - beer fridge, casual dress code. CEO knows everyone by name since it's so small. Digital advertising is a hip industry to get into.
Cons
No logic to job titles. No real salary bands - what you got paid sometimes was based on who hired you. Because they're trying to generate buzz, it felt like I was expected to broadcast every company announcement over social media no matter how small. Management changed directives on a whim. Whether the company wanted to admit it or not, they operated in startup mode, which meant the job was your life. NO real performance review system - I never knew how I was performing or how to get to the next level. Unprofessional behavior at all levels. Might be okay for someone just starting out, but no real long-term career future here.