Pros
Great group of employees, nice product that delivers real value to assist companies with ridding themselves of paper processes. CEO, and C-Level management are truly nice people, it would nice if middle management were good trust worthy people, not the case here. Solid product and nice fit for Commercial/SMB sized companies where sales are faster, easier, and abundant.
Cons
Bad middle level management. The company struggles with building a successful plan to target and win enterprise level (large revenue, and large SAAS user net new logos) the stress is placed on the heads and backs of the sales reps to not only become marketing executives to create and run your own programs with very little if any marketing support. 2018, 2019, only 2 reps out of 13 attained quota, with many reps landing below 50% of sales goals, again huge clue for the company to do something!! Covid quickly became an issue moving into 2020 with sales prospects losing budget, and net new software initiatives being put on hold, however pre-covid sales quotas stayed as is with no quota relief. Revolving door reps come and go, with reps not being given time to truly build healthy client relationships and sales pipelines to attain lofty quotas and commission goals. Transactional sales at best, not a true SAAS relationship selling environment. Management and too many heads involved in low dollar sales, trust in sales executives here is not here, whereas management micro manages all deals to a fault, essentially driving the cost of a sale to pennies on the Canadian and US dollar because there are so many heads involved with your deals.