Great vision, mediocre execution - Anonymous employee Webflow Employee Review

3.0
20 July 2022
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

- Hiring has accelerated in the last 6 months which has reduced bottlenecks

Cons

- Global payroll team of 1 (for all 480+ employees) means things are missed, and we can't trust our paychecks include everything that they should. - Comp is (far) lower compared to other companies at the same stage, even though they say that we're at the 75th percentile. - International employees (non US and Canada) are international contractors, and get no benefits of being an employee. No news on when there will be new entities set up. Can you actually call yourself remote first if all employees aren't treated equally regardless of their location? - Operationally: expectation and timeline setting around new products has historically been terrible. - Promotion tracks very unclear

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Webflow Response
3y
Thanks so much for taking the time to leave feedback! I agree with you that we have several opportunities ahead. Many of these align directly with our H2 Objectives; however, I believe it may also help to clarify a few of the points you’ve called out in your review. As you’ve mentioned, over the last year, Webflow has grown significantly. Not only in headcount but by extending our global footprint to welcome team members in new countries worldwide. However, where bottlenecks are removed due to extra hands in some areas, complexity is increased, and new bottlenecks are created in others. I’m happy to share that, as we continue to enhance the fantastic culture, growth and development, and rewards programs that enable our team members, we’ll also focus on additional investments that operationalize our systems, programs, and processes for scale as Webflow continues to grow. I can confirm that we regularly benchmark compensation to ensure that our current practices align both with our philosophy at Webflow and remain competitively aligned to the market. There’s no question that, in some areas, we’ve observed the market outpace benchmarking data. This development is not unique to Webflow; however, we are actively working to assess newly available data, iterate where appropriate, and ensure that our compensation practices remain competitive and equitable globally. To this note, it’s essential to recognize that compensation, benefits, and even time away programs vary by country, both statutory and customary. We’ll continue to design our practices to enable our Webflowers globally, but in a manner that best addresses each country and the legal compliance therein. New to Webflow, I’ve already been able to meet many team members to hear feedback and gain perspective. I’m excited to continue those conversations and would love to discuss your feedback directly and any other that may be top of mind. Please feel free to reach out directly or email me at mike@webflow.com.

Explore other reviews about Webflow

5.0
11 Mar 2026
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

- Seriously smart, kind coworkers - good culture even though remote, offsites and office if you want them - real ownership and trust at the IC level - C-suite and leaders are genuine and accessible - Proudly being remote-first seems to be rarer and rarer these days, no RTO anxiety - Time off, recharge days and sabbaticals are great

Cons

- No longer covering 100% of healthcare costs, which was a very nice benefit - Lots of new people means it's harder to get to know people outside your teams - Things change, fast. Buckle up.

2
5.0
3 Mar 2026
Recommend
CEO approval
Business outlook

Pros

Working at Webflow has been one of the most energizing chapters of my career so far. It’s fast-paced and high standards, but in a way that pushes you to grow. One thing I’m proud of is how much we’ve invested in enablement and setting teams up for success. Over the past year, there’s been a huge focus on building structured onboarding, better training, and more thoughtful support for our internal teammates. It’s not “figure it out yourself.” You can feel the intentionality behind it. On the sales side Webflow can feel like a technical product at first. But that’s also what makes it powerful and so loved by it's user base. Once you understand the value, it becomes a natural and compelling story to tell. The product is strong, and when customers see it in action, it clicks. Selling something you genuinely believe in makes a big difference. Growth opportunities are also very real here. If you raise your hand and take initiative, you’ll be trusted with meaningful work. I’ve seen people expand their roles quickly, move across teams, and step into leadership opportunities because performance and ownership are rewarded. The team has grown a lot, and in a remote environment, sometimes that can be hard but I’ve been impressed by how connected it feels! People are thoughtful, collaborative, and generous with context. There’s a strong documentation culture, open communication, and leaders who share the “why” behind decisions. Overall, Webflow is a place where motivated people can have real impact, grow quickly, and work alongside smart, kind teammates.

Cons

can be slack heavy at times, but that's normal for a remote-first org

2
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Webflow Response
2mo
Thanks for taking the time to write this, especially the detail on enablement. That investment has been deliberate, and it's good to hear it's showing up in how people experience their first months here. Building a strong foundation shouldn't be left to chance, particularly with a product that has real depth to it. Glad the growth piece resonates, too. Raising your hand and being trusted with meaningful work is how things should work, and we try to make that real at every level. On remote connection: we've learned a lot over the years. Operating as remote-first has pushed us to build real infrastructure around documentation, integrated tooling, structured onboarding, and transparent communication. That work has made us sharper. And we've also learned that some things don't have a remote substitute. There are moments where being in the same room matters, and we're deliberate about creating those. The model isn't perfect, but it's ours, and we keep making it better. Slack volume is a real trade-off with being remote-first. We're always looking at ways to make that more manageable, Slack me if you have ideas 😅 Appreciate you sharing your experience. - Mike, SVP People
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