I picked up an idea to develop and it was no brainer I had to go with React for the frontend. I was faced with challenges when it came to what component framework to use. I had worked extensively with Material-UI but I needed something different that would offer me wider range of well customized components (I became pretty slow at styling) and there came Lucki Media who helped me to build up more fastly.
Cons
To segment the data, Working knowledge of SQL is required.
Integration of GTM and API's is heavily reliant on tech team.