Marketing Intern – Legend Institute

Position Title: Marketing Intern
Location: Parramatta, NSW
Company: Legend Institute
Employment Type: Internship
Reports To: CEO / Marketing Manager

About Legend Institute

Legend Institute is a registered training organisation (RTO 41426) and CRICOS provider offering trade, business, and management qualifications to domestic and international students. We are committed to providing high-quality education, student support, and career-focused training programs.

We are seeking a motivated and creative Marketing Intern to support our marketing and student recruitment activities. This role is ideal for a student or recent graduate looking to gain hands-on experience in digital marketing, social media management, content creation, and education marketing.

Key ResponsibilitiesSocial Media Marketing

• Create and schedule content for Facebook, Instagram, TikTok, LinkedIn, and YouTube.
• Assist in developing engaging posts, reels, stories, and promotional campaigns.
• Monitor social media engagement and respond to enquiries under supervision.
• Research current trends and recommend content ideas.

Digital Marketing

• Assist with Google Ads and Meta (Facebook & Instagram) advertising campaigns.
• Monitor campaign performance and prepare basic marketing reports.
• Support lead generation activities and online student recruitment campaigns.
• Assist with SEO and website content updates.

Content Creation

• Design marketing materials using Canva, Adobe Creative Suite, or similar tools.
• Create flyers, brochures, banners, and promotional videos.
• Develop student success stories, testimonials, and promotional content.
• Assist in writing blogs, newsletters, and email marketing campaigns.

Student Recruitment Support

• Follow up marketing leads generated through social media and website enquiries.
• Assist prospective students with basic course information.
• Support education consultants during student recruitment activities.
• Participate in education expos, open days, and promotional events.

Market Research

• Research competitors, industry trends, and student recruitment opportunities.
• Identify new marketing channels and partnership opportunities.
• Analyse student demographics and marketing performance data.

Administrative Support

• Maintain marketing databases and lead records.
• Assist with updating CRM and student enquiry systems.
• Support the marketing team with day-to-day administrative tasks.

Skills & Requirements Essential

• Currently studying or recently completed Marketing, Business, Communications, Digital Media, or a related field.
• Strong communication and interpersonal skills.
• Basic knowledge of social media platforms.
• Good written and verbal English skills.
• Ability to work independently and as part of a team.
• Strong attention to detail and organisational skills.

Desirable

• Experience using Canva or graphic design tools.
• Knowledge of Facebook Ads and Google Ads.
• Video editing skills (CapCut, Canva, Premiere Pro, etc.).
• Experience in education, student recruitment, or customer service.
• Understanding of international student markets.

What We Offer

• Hands-on experience in education marketing.
• Exposure to digital marketing campaigns and student recruitment strategies.
• Training and mentorship from experienced education professionals.
• Opportunity to develop skills in content creation, advertising, and lead generation.
• Potential pathway to a permanent Marketing Officer role based on performance.
• Friendly and supportive work environment.

How to Apply

Please send your resume and a brief cover letter outlining your interest in the role to:

careers@legendinstitute.edu.au

Benefits:

• Travel reimbursement

Work Location: In person