Versata Snapshot
Versata takes a multifaceted approach to the enterprise software business. Through a variety of subsidiaries, the company develops applications that enable companies worldwide to manage customer incentive programs, configure products, set prices, and automate ordering, among other functions. Other products are used to create and update Web-based applications by defining business policies (e.g., "An account balance cannot exceed a customer's credit limit") that the software translates into programming language. The company serves many industries including financial services, health care, and manufacturing. Clients have included Equifax, Blue Shield of California, and IBM. Versata is a subsidiary of Trilogy Enterprises.
