Brompton Bicycle Reviews

3.5

61% would recommend to a friend

(134 total reviews)
avatar

Will Butler-Adams

80% approve of CEO

38% positive business outlook

Brompton Bicycle has an employee rating of 3.5 out of 5 stars, based on 134 company reviews on Glassdoor which indicates that most employees have a good working experience there.

Reviews by job title

134 reviews
2.0
2 Mar 2018

Made for Disappointment

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Reasonable staff discount for your own Brompton Bicycle. Colleagues are great, but it’s more like we’re just commiserating with each other.

Cons

As a company, Brompton is very slow moving. If you look at their product offering, it’s really just 1 bike since 1975, just with new touches here and there. You can draw a similar parallel to Converse sneakers. They’re very iconic. But, what Brompton has failed to do, unlike Converse, is to bring a more diverse offering to the table. Converse is really known for one type of sneaker in almost every color, but they have skateboarding sneakers, running sneakers, etc., ensuring a more diverse audience, as well as, a life-long customer because they have different sneakers to meet different needs. The lack of innovation can be seen throughout the company from top to bottom. There are no visionaries within the company, to make this company great, to make its people great. Management fails to understand basic business concepts and believes that every market/region/territory can be treated the same. They don’t care about the details! Steve Jobs said that he hires smart people for them to tell him what to do, not for him to tell them what to do. Brompton brass, you want good people to do great work, so stop getting in the way of that. Also, this can be a very ego driven company. Brompton allows for these egos to get bigger even when they don’t deliver. It’s just amazing to see so many people fail upwards. Turnover is a sign of what separates mediocre companies from good companies. This company has a lot of turnover, which I expect is because of poor management/leadership, as well as, no opportunities for advancement.

1.0
7 July 2025

Toxic Leadership

Recommend
CEO approval
Business outlook

Pros

CEO is down to earth and friendly. Company is built on a deep passion for their product.

Cons

Chief of People and HR team are extremely toxic. Several people have experienced bullying from senior managers. Discrimination is rife.

1.0
24 Aug 2023
Recommend
CEO approval
Business outlook

Pros

Struggling to find any it’s that bad. You stay in the expectation that things will get better, it never does.

Cons

We’ve got this cool new bike. Oh great, when’s it launching? Next week. Oh right and what do you expect from us in a week? Global, premium experience of course. Ok, time’s tight to turn things around, what budget do we have? Oh you don’t have any budget. Right. But we’ll critique you on this and be the first to tell you it’s all your fault when it doesn’t sell. Sure. HR actively couldn’t give a monkeys - ooo monkeys. Project management - what’s that? Be happy with a job half done. Team work - there are others I should work with? ‘It’s all for one and…well as long as I’m ok.’ Company values - what are they? Finger pointing from senior management - everyone else is to blame but myself. Lack of support - from well, anyone. Managers, senior team members, HR. Lack of clarity - ‘your objectives are these following 10 things, and we will review all of them despite the business making one thing and having to either recall it or stop production because it was rushed out of the door and therefore budgets were slashed because we couldn’t sell the bike leaving you no money to do anything. But we’ll still judge your performance never the less.’ Burnout - ‘you’re not working hard enough’ Development and progression - you only succeed if you’re an alpha personality, because everyone else clearly doesn’t know what they’re doing right?

Viewing 1 - 3 of 134 Reviews

Glassdoor has 146 Brompton Bicycle reviews submitted anonymously by Brompton Bicycle employees. Read employee reviews and ratings on Glassdoor to decide if Brompton Bicycle is right for you.