Pros
You develop thick skin fast.
Cons
If you are considering working here, please seriously protect your mental health and think twice.
Aloha is emotional exhaustion disguised as hustle culture. You are not treated like a human being here, you are treated like a metric. Instead of constructive coaching, the environment feels centered around tearing employees down, creating anxiety, and keeping people in a constant state of stress and fear. Metrics and expectations are constantly changing, making it feel nearly impossible to ever truly succeed or feel accomplished no matter how hard you work.
I personally experienced a major decline in my mental health while working here, and I was far from the only one. Burnout, anxiety, and emotional exhaustion felt normalized rather than addressed. Many employees looked mentally drained, yet were blamed for “not wanting it bad enough”.
The CEO creates an environment built on fear, pressure, and financial insecurity rather than genuine leadership or mentorship. Motivation often felt rooted in making employees feel replaceable. The CEO cares about his personal image, money, and status while employees were left mentally and emotionally drained.
The overall culture often felt immature, negative, and unprofessional. The gossip, disrespect, constant negativity, and behavior from upper management felt more like high school drama than a professional workplace. It created an environment where employees felt uncomfortable, unsupported, and emotionally exhausted before the workday was even over.
There are far healthier companies where you can receive strong coaching, better compensation, real career growth, work-life balance, and leadership that actually values employees as people instead of production numbers.
Save yourself.