Product lacks a competitive edge, resulting in a loss of customers and prospects to competitors like Motus, who offer better products and pricing.
There are almost no meetings being booked; only one AE hired last year managed to close a single deal, while the rest are struggling to close any deals, indicating a lack of market demand.
Constant turnover, and sales management is not equipped to handle the declining market. All emphasis is placed on marketing, which is not being executed properly and is not yielding results.
Sales management's micromanagement approach is ineffective, mistakenly believing it will result in more meetings.
No place for growth