I had an absolutely terrible feeling before I started working at DRA. They pretty aggressively low balled me in salary negotiations despite them already paying well below industry average. I think that DRA thinks being a fully remote company in 2020 is much slicker than it actually is. It's been my experience that pretty much every digital ad agency, even in the pre-COVID days, let employees work from home or be flexible with scheduling with great autonomy as long as work is getting done. It's comical to me that if you go to their website on the career section, the perk they lead with in the "benefits" section is that they're fully remote. If the first perk that comes to mind when describing your company is "We're fully remote!" and you put that ahead of things like "career growth" and "amazing team", I should have known priorities at the company are suspect at best. Regardless, they 100% will use being remote as a crutch to just absolutely low ball salaries, and I am actually curious what they are doing now that every company is hiring remote and they can't pay people 50% of going salaries.
You know how when you watch a YouTube video that's 10-15 minutes long, but the actual content of the video could have been something like 1-2 minutes and the rest is just padding? The "training videos" for this company are basically that, it's just someone talking while doing screen recordings and somehow making something that could have been said in 2 minutes take 10 or more. Your first 2 weeks are probably just going to be watching these videos and doing some worksheets. By day 4 I was praying my eyes and ears might fall off my face, or perhaps I would be run over by a car so that I would no longer be subject to the pitiful failure of the DRA training program, but sadly I wasn't so lucky.
The funniest part about my time here was actually how terrible of shape their accounts were in, but how they thought it was good. They had the same keyword with different match types in the same ad group, with the phrase match variant having a higher bid. 90%+ of the spend in that ad group was coming from the phrase match keyword, and within the SQR of that keyword, the portion of spend on the exact match variant was less than 15% of the total. In most of that other 85% of spend, the terms it was matching to were just complete and utter low-quality garbage producing no leads or value. If I was ever auditing an account trying to take their business away, I could probably show them that single thing and how much money they wasted and they'd rightfully be disgusted.
If you have even a modicum of respect for yourself, I'd just avoid this place entirely. The fact that they wanted to pay someone with over 5 years of experience in this field $40k/year is full on clown makeup levels of a joke and an insult. This is where your career will go to die, that's the "advancement" they're alluding to on the site. If I could, I would give this company negative stars in an instant but I'll have to settle for one. This company is just an absolute joke for potential employees and especially for potential clients.
