Surface Level Branding Cannot Mask Reality - Developer Double Eleven Employee Review

2.0
21 May 2025
Recommend
CEO approval
Business outlook

Pros

Double Eleven is a good place to start in your career as a placement. There are opportunities to work on high profile titles early in your career, and because you are part of the placement scheme, you are still treated as an individual. There are some lovely folks on the dev teams, who genuinely care about each other. There are some really talented and passionate developers who genuinely care about their work. Acadamy where you can obtain management and mentoring accredited qualifications.

Cons

There is a severe lack of standardisation across management, which creates an environment where progression is more about manager rapport than performance, dedication, or ability. Communication is routinely filtered through a lens of corporate optimism that is far from the everyday reality for most developers. Promises are made to undertake huge workloads without consulting or considering the teams expected to fulfil them, leaving developers feeling undervalued, overworked, and ultimately burned out. Despite branding itself as a "no crunch" studio, crunch happens, and is often the result of poor planning and unrealistic commitments. While overtime is optional, declining it is often met with pressure, guilt tripping, manipulative tactics, and subtle threats to career progression. Phrases like “do it for the team” or “we’re all in this together” are regularly weaponised to push staff into overtime. While OT is technically paid, the pay structure is inconsistent, requires pre-approval, and often demands significant self advocacy just to be compensated fairly. Bullying is a longstanding and unresolved issue. Complaints are ignored, leaving toxic individuals unchecked while those affected feel unsupported and unsafe. Accountability is minimal, and apologies are surface level at best, contributing to a culture of silence and mistrust. Remote work is largely reserved for senior level staff and above, with requests for remote arrangements frequently denied, even when tied to legitimate personal or medical needs. These decisions are often made by individuals who themselves work remotely; a frustrating double standard. The Middlesbrough location poses a serious issue. The company expects employees to relocate to or regularly commute into one of the most unsafe areas in the UK, which is both a major lifestyle ask and a legitimate safety concern. Crime rates are significantly above national averages, mainly involving violent crime and theft. This environment is not ideal, especially when compounded by the expectation to be physically present. Pay is mediocre for the level of responsibility expected. Promotions and raises are inconsistent, heavily influenced by managerial favouritism, and there is an active discouragement from discussing pay openly, sometimes even resulting in reprimands. Seniority does not equate to competency. There are senior developers who lack the basic ability to work independently, forcing junior team members to pick up the slack. Despite raising concerns, management rarely intervenes, leaving junior staff overwhelmed and undercompensated for the added responsibility. The comapny have adopted a corporate, micromanaged culture that feels more like a surveillance state than a progressive games studio. Hours are closely monitored, and time away from your desk must be explicitly justified. Communication is not transparent, it's delayed and vague, with company updates often arriving long after decisions have already been made. In Summer 2024, we were told that all jobs were safe and there was nothing to worry about. Then, two weeks before Christmas, 11 people were laid off under the guise of “restructuring.” Despite being framed as a non-financial decision, the timing and delivery were deeply insensitive, especially in the context of wider industry layoffs. Partner invites to company parties have been rescinded due to isolated incidents yet serious issues at these events, many of which are caused by staff, are rarely addressed meaningfully. You might get a performative apology email, but speaking up can feel risky, leading to many incidents not being reported for fear of repercussions. Employees are being placed on performance plans or even dismissed over minor infractions, while serious issues go unaddressed. The company’s response to external events such as the 2024 Middlesbrough riots was especially poor. Many employees felt unsafe and scared. The official response was to offer early leave, on the condition that the time be made up later. Expecting staff to prioritise work during an extremely violent event showed a shocking lack of empathy and genuine care for staff welfare. The in-office canteen is showcased as a company perk, but in reality, it serves as a daily reminder of misplaced priorities. The food quality is poor, and the prices are steep. The company appears far more invested in surface level optics than in the actual wellbeing of its employees. The CEO’s focus on external ventures, such as the Pneuma Group, only underscores this disconnect, as resources and attention seem diverted toward building a lifestyle brand rather than improving the day to day experience of staff. Instead of addressing root causes, management continues to offer superficial gestures, like a dragon dance for Chinese New Year or stroopwafels for King's Day. These feel less like genuine cultural celebrations and more like distractions to pacify, reinforcing the sense that staff wellbeing is being managed through PR tactics rather than meaningful change.

Explore other reviews about Double Eleven

1.0
20 Mar 2026
Recommend
CEO approval
Business outlook

Pros

Great benefits if you have a decent enough wage to see the actual benefits Work life balance is good Okay projects The people are what make it

Cons

Do not be fooled by the PR. Double Eleven has cultivated a polished ‘mission employable’ image in the local press, but that branding feels utterly detached from the experience many employees have had. Behind the flattering coverage were two major rounds of redundancies that nobody got told of whilst they spout that they have chartered the rough seas of the industry injury free the last few years, followed by the uncomfortable impression that some of the same roles quietly reappeared under different names. For those left behind, the human impact seemed to count for very little, with the stress and mental health strain on employees largely ignored. The gap between the company’s external messaging and internal reality is hard to miss. Anyone considering working there should rely less on headlines and far more on what current and former staff have to say.

3
1.0
7 May 2026
Recommend
CEO approval
Business outlook

Pros

Friendly community and a good start of career opportunity.

Cons

Double Eleven presents itself as a modern, people focused studio with strong values and a positive culture. On the surface the company may look like that, but internally the experience is a lot different from the image it insists on publicly promoting. For someone trying to get their first role in the games industry, it may provide useful experience and a way into the sector. However, for long term career growth and stability, I would struggle to recommend it. One of the biggest concerns is the lack of support provided to employees who relocate for the role. Staff are expected to move to Middlesbrough, yet very little assistance is offered when people face difficulties adapting to the area or dealing with personal issues outside of work. During periods of public unrest and anti immigrant tensions in the region, employees were still expected to attend the studio in person despite safety concerns, creating the impression that productivity mattered more than staff wellbeing. Communication inside the company is also extremely poor. Major internal changes can happen with little or no transparency, entire teams can shift direction overnight, and employees may suddenly disappear from projects or even the company without proper acknowledgement or explanation. Leadership often avoids openly addressing failures or difficult situations, choosing instead to maintain a positive public narrative even when internal morale and confidence are clearly affected. This creates an environment filled with uncertainty, speculation, and distrust. There is also a noticeable disconnect between leadership messaging and internal reality. Employees are reassured that the company is stable and financially secure, yet restructures and layoffs have affected multiple departments. Entire disciplines have been reduced or made to feel expendable after projects underperformed, while the reasoning behind these decisions was rarely communicated transparently. The workplace culture can also feel heavily influenced by favoritism. Employees who are close to senior leadership appear to receive greater protection, recognition, and opportunities regardless of performance. Meanwhile, others can feel overlooked even when consistently delivering strong work. This creates an environment where merit and effort do not always translate into progression. Micromanagement is another recurring issue. Decisions made at leadership level often negatively impact teams, but accountability rarely seems to reach management itself. Instead, the pressure falls on lower level staff who are expected to absorb the consequences of poor planning and changing direction. Career progression is particularly frustrating. Employees are encouraged to work hard with promises of promotions, recognition, or performance rewards, yet many remain in the same position for years while being told they are still “under evaluation.” Reward systems often appear inconsistent and concentrated around a small inner circle, which damages morale across teams. The studio’s culture also discourages disagreement or alternative perspectives. Employees who challenge decisions or propose different approaches can feel sidelined rather than supported. Creativity and ambition are often spoken about externally, but internally there can be resistance to anything outside established leadership preferences. The location itself is another major drawback. Middlesbrough may suit some people, but many relocating employees struggle with the environment, lack of opportunities outside work, and concerns around safety and quality of life. For people moving from larger or more international cities, the adjustment can be particularly difficult. Ultimately, Double Eleven feels like a studio with strong branding but significant internal cultural problems. Talented and ambitious people may quickly find themselves frustrated, undervalued, and emotionally drained. While every workplace has flaws, the gap between the company’s public messaging and many employees’ lived experiences is difficult to ignore. The company speaks about integrity, humanity, and ambition, but too often those values feel selective or performative in practice rather than consistently reflected in leadership decisions. For anyone considering joining, it is important to look beyond the marketing and speak honestly with current and former employees before making a decision.

4
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