Pros
This family-owned company distinguishes itself with an executive leadership team that seems engaged in their employees. The CEO in particular drives this model. You will be made to feel like you're a part of something, and not a nameless, faceless number. It is a wonderful opportunity for younger people with general science degrees to get in and get their careers going, as others have said. May not be the right place for more seasoned laboratorians.
Cons
There is an unusual amount of emphasis on soft skills and "core values", especially given that this is supposed to be a fast-paced, 24 hour TAT, nose-to-the-grindstone commercial laboratory. You can be one of the work horses with hard skills that gets the job done, but if you butt heads with the soft skilled show ponies you'll fall into disfavor quickly. And then they'll never let you forget it. I would recommend this company under two conditions: that you are a direct-to-hire and not brought in as a temp (see other comments), and you can be sure your personality either fits with, or can adapt to, their culture. Otherwise you'll be miserable.