Pros
Great products from the original founders of the company. New owners and leadership inherited an amazing invention.
Cons
The company is not innovating anymore. I suppose the plan for the current leadership is to ride the coattails of the original grid until the brand is boring and forgotten. If it weren't for the initial marketing push of those famous commercials, nobody would even know about Purple. The recently hired CEO and new CHRO cleaned house when they arrived by laying off 2/3rds or more of the company. Both on the production side and at the corporate level. The CHRO himself pushed out all corporate employees who'd been with the company longer than two years so he could bring in his own team of sycophantic loyalists. He is extremely dishonest, arrogant, and his cult-like following of minions worships the ground he walks on. He gets super grumpy if he is not idolized daily. The HR team quickly takes credit for what goes right and is quick to blame previous employees when things go wrong. There is a toxic culture on every team. Employees are not sure if they are going to have a job from month to month. There have been a few candidates that were even offered jobs, and after their offer was signed, HR would rescind it for no reason. Purple is a shell of its former self.