Territory Sales Rrepresentative - Anonymous employee Softchoice Employee Review

2.0
18 Oct 2016
Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Benefits, dogs in the office, discounted metropass, great sales training

Cons

Unreasonable targets for acquiring new buying accounts, new Canadian reps selling into US territories have coaches who have no experience in doing so which proved to be extremely not helpful. I do believe that this could be a great company to work for if they actually acted liked they cared about new sales reps. Instead, they treat people coming from the Sales Academy as a number.

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Softchoice Response
9y
Thank you for taking the time to write a review and for mentioning our "great sales training". As you also point out, we have high expectations as it relates to the performance of our Sales Academy graduates. Softchoice is pursuing an aggressive growth strategy, and highly trained sales reps are key to our success! We hold new sales reps to a set of KPIs mirroring reps that have been in role for some time. We also know that sales trainees that meet and exceed their targets in the program are wildly successful post-graduation. We recognize Softchoice isn’t for everyone. That’s why we activity encourage sales reps to own their own learning experience. If at any point during Sales Academy, students don’t feel connected in a meaningful way to the work, we encourage them to connect with their sales coaches or managers, and openly discuss their concerns.

Explore other reviews about Softchoice

5.0
28 May 2026
Recommend
CEO approval
Business outlook

Pros

Great company culture and great place to work.

Cons

None that I can think of.

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Softchoice Response
1mo
Thanks for your review and for recognizing our excellent culture! We're thrilled you've had a positive experience on our team.
1.0
26 June 2026
Recommend
CEO approval
Business outlook

Pros

Remote work Recently acquired by WWT

Cons

What they tell you the role is definitely is NOT what it is. How they deceive you into taking this role is unethical. They promise you inbound and warm leads and claim to be the preferred AWS Partner but AWS doesn't want to deal with us at all because we don't have the technical staff qualified to support their customers. When we acquire AWS customers they wind up having a bad experience and Softchoice has a really bad reputation internally at AWS. They target ex AWS employees because they are already certified & they already have contacts. Meanwhile all the managers are not even certified, which means they don't know the content and can't talk with AWS Leaders effectively. There's favoritism so some people are forced to call nonstop and send emails but the people with sales don't do that. To cover it up, they just started having those people make calls but several months of records tell a different story. Management is extremely inexperienced and underpaid so they have side businessss and podcasts.

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