Pros
The people that Hoffman hires are intelligent, compassionate, and driven employees that truly care about the work the do for clients and the people they work with. You are paired up with a manager from day one that is invested in your career growth and who you have weekly one-on-one meetings to get advice, talk about your long term goals, and get detailed feedback on your work. Hoffman walks the walk when it comes to storytelling, with a deep emphasis on honing your writing skills and diving deeper in client sourcings to find the story journalists actually want to write. I've gotten a wealth of experience during my almost five years here, from traditional media relations to social media, helping to build websites, paid digital campaigns, and more.
Cons
As with an PR agency, there are sometimes long hours that come with the territory of having a client-facing role. The technology we use could stand to be upgraded and more consistent throughout the agency.