Pros
The staff are choc full of professionals with top skills and desire to provide the best service for clients and customers
Cons
Leadership cares more about their media and brand image than their clients. They make promises to clients that are impossible to achieve, or at least impossible to verify with real data. It's all smoke and mirrors, snake oil, and they lack any real substance to meet the growth goals of the clients or themselves. Stats are manufactured for the benefit of customers and not actually measured - literally out of thin air, here. (see website) Business Intelligence is non existent and without any real cutting-edge methods or strategic partnerships, they are literally unable to stay competitive. As a result, they have laid off a large segment of their staff - blaming internal employees rather than realizing in a self-actualized moment that they are just really bad at running a business. She surrounds herself with "yes" people. Doesn't want the truth, Doesn't want to look bad. The Reputation of the CEO is what customers are buying here, but she is the main problem - throwing money at every solution that looks pretty. A new shiny object grabs her attention and then another and another. Only then does management realize they can't afford to pay their employees. It's shameful really. Rich people's problems. Eventually, Brands realize Shama Hyder and Zen Media bring no real value. so they churn dissatisfied wondering where their money went.