- Extreme focus on utilization, profitability and billable hours leads to poor practices among staff (prioritizing speed over quality, internal competition for billable hours, poor budget management)
- There's a perception that working too much isn't ok, but those who do are rewarded and given leadership roles despite having zero ability to maintain a healthy work/life balance. Many Director-level employee owners are regularly working 50-60 hours a week, sending nightly and weekend emails/messages, and make no effort to communicate to younger employees that this is not healthy, ok, or sustainable.
- Founders lead the company with a heavy hand, and often micro-manage teams and individuals who are brought in with strong pedigrees.
- Little-to-no diversity. Most employees have similar backgrounds that include Ivy League educations and/or wealthy upbringings. While this is certainly a great way to hire smart people, it leads to a lack of varying opinions, perspectives and skillsets that are vital in the modern communications landscape.
- Meeting load is pure insanity. A regular workday for a given employee, particularly more senior employees, includes 7-8 hours of meetings. This gives zero time for professional development, research, inspiration, or doing actual, tangible work.
- Brainstorming system is antiquated and revolves around putting as many smart people on a call as can make the meeting, and hoping for good ideas.
- Hiring process is glacial in pace.
- Timelines are nearly always quick turn and overlap, requiring employees to solve client problems and do work that doesn't reach its full potential in a very limited amount of time.
- No professional development efforts
- High turnover rate (particularly in the last 2 years)
- Little effort to promote the agency to potential clients. Website and case studies are dated, work is rarely, if ever, shared externally.