Zindigo Reviews

Let's be real folks. Zindigo is simply an affiliate based model. Recruit affiliates, pay them a commission to drive traffic and sales and hope it works out. Not revolutionary, not unique. You can call them "Ambassadors" as much as you want, but you're still simply basing your entire revenue model on having other people "maybe" send you traffic. This means that as soon as investors wise up to the fact that Zindigo cannot generate revenue on its own, well, you do the math...because Michael won't. Oh, but wait, you say! We enable stores on blogs, on Facebook even! Really? Yawn. Shopify has enabled tens of thousands of people to replicate their stores onto facebook with two clicks. Unlimited niches. Again, not unique. Ok, so your affiliate business model is from 2002. Fine. At least you're going to recruit affiliates that know how to drive traffic, right? Like SEO guys, media buy experts, and hard core affiliate/marketing "geeks"? WRONG! The CEO has stated (I'm paraphrasing), "I don't want geeks advertising Zindigo, I want the fashion bloggers, people that will look good on TV and interviews". Really. So you don't want to cater to the people who can actually drive you proactive traffic? You base your business model on affiliate traffic but you don't educate yourself (or listen to others) on who good affiliates are and what it takes to attract them? And affiliates can't embed pixels on confirmation pages so they can at least gauge their ad spend to commission ratio, or optimize their own media buys? Ok. Oh, there's more you say? You don't want to pay commissions by check, wire or PayPal? You only want to pay affiliates via a Zindigo Debit MasterCard? You won't just send affiliates cash? Ok...lets see if that works...you've been doing it this way since 2012 so I'm sure it'll take off soon. In reality, when you login to the affiliate backend you'll find very little in the way of ad creatives of any use. No iab standard banner sizes. No compelling copy. Nothing that doesn't look like it was made in 2002. You see, Michael's other "great idea" is that affiliates will want to spam their own social media. He preaches that "millions of people" will post Zindigo links on their Pinterest, FB personal and fan pages, upload their own email lists (wtf!?) to Zindigo so Zindigo can spam them for you (instead of just providing email creatives), post shout outs on their personal Instagram, etc, etc. This company is like some big insane pet project designed to keep people busy. The last "press coverage" was in 2012. Because this idea is so done. Over. Lame. I know, I know, Michael Bereck says "I invented ecommerce". Ok. So prove that you understand it. Sell something. Besides smoke to investors I mean. Yes, you are required to come into work every other Saturday for 3 hours (wtf?). Because "it's a startup". Since 2012. Like the Zindigo site says "we're in beta". Yep. In beta since 2012. Now onto the positive reviews of "employees". All fake. 100%. You can see it in the wording. Each praising management. Each blaming "disgruntled former employees". At least break up the pattern Michael. You've gotta mix it up when you write your own reviews.

The company is going no where. 4 years in the making and the company doesn't even make a quarter of its burn rate. Good luck to Zindigo. But the company is going NO WHERE.