The interview was pretty smooth, few rounds and people were very cooperative, overall easy to understand and navigate the role everything is transparent and well thought of, good opportunity for someone starting out in Dubai
Interview questions [1]
Question 1
What is your background in terms of marketing and sales?
I applied online. I interviewed at African + Eastern (Dubai) in June 2025
Interview
First Interview - HR Interview
- Basic questions about personal life and all
- Overall experience and salary expectations
Second Interview- Board Interview
- Detail info on previous experience
- Technical terms : KPI, Footfall, ATV, GP
- Questions to test knowledge on Wine and Spirits
Interview questions [1]
Question 1
1. What was the daily footfall in your previous job ?
2. What is the difference between our previous work and upcoming work ?
3. What is the process of making wine ? New world vs Old World Wine?
4. Name any 5 brands under Diageo ?
5. What cocktails can be made using vodka ?
I applied through a recruiter. The process took 2 weeks. I interviewed at African + Eastern (Dubai) in June 2024
Interview
Initially I was contracted by a recruiter on phone who asked some basic questions and explained the role fairly well. The job description was extremely detailed and specific which made it easy to prepare for the interview. The interview had 3 rounds, first a meeting with HR and management, where everyone was extremely friendly and straightforward. Second was a presentation, where I was clearly given instructions and the presentation actually helped me understand the role even better. Management gave helpful feedback on the presentation and were again very friendly and professional. Last interview was with head of HR, which also went well. Overall a very pleasant experience and avoiding a lot of the problems I've faced with other interviews such as ambigious job descriptions and rude interviewers
Interview questions [1]
Question 1
If you were in charge of branding a new bar, what are the things you would look for and what steps would you take