Pros
1. Enormous opportunities for growth in all sectors served. 2. Strength of TELUS people is an industry recognized asset. 3. Intense focus on "Customer First". 4. Refreshing brand, youthful staff, and passion to satisfy. 5. Strongly supportive sharholder communiyu & ready access to capital for expansion. 6. Eviable track record of growth since 2000, becoming a worldwide benchmark for performance and success. 7. Accumulation of banner Public Sector accounts since national expansion undertaken in 2000, including the Federal Government, Provincial Governments of Ontario & Quebec, Department of National Defence, and a host of many other Ontario-based Clients of solid trestimonial value. 8. Consistently executed strategy focused on enabling Canadians to communicate from anywhere, at anytime, and from any device, leverging the power of the Internet and its asscoiated technologies. 9. Strong recognition of the power of the Millennial Generation and what this cohort brings to the workforce, what their expectations and requirements are, and a workplace that encourages the use of mobile communication, social media, and related technologies.
Cons
1. Large organization with attendant challenges adapting processes & direction at speed of business. 2. Limited to Canadian marketplace for majority of services. 3. Popular & service-superior consumer services like OPTIK-TV, HSIA, and the Triple-Play (Mobile, TV, HSIA) value proposition limited to western Canada currently. 4. Investment in consume- based services competing with investment in enterprise-scale services for largest corporate & governmental Clients.