Pros
Yes, it's still retail, but they attract positive, awesome, fun people to work there, so it's almost always a great time. Your experience is completely up to you, if you want to coast, then you'll coast, if you want to take on more responsibilities, the possibilities are far reaching and transferable; from event planning, to inventory control and operations, to grass roots marketing and social media marketing. All in a super supportive environment that pushes you to triumph through inspiration instead of a fear of failure. Also, if you love working out- the workout budget is great; so many free workouts!
Cons
While you can take on as much as you're able and then some, your pay will not reflect everything you're taking on. Management does a great job of making its people feel appreciated, however it is still retail at the end of the day, and you will be paid accordingly. In regards to the "cult culture"- if you are the type of person who is susceptible to such a thing, then yes, it might feel that way at times. Like any company their is a certain language spoken and unwritten rules to follow; you have to play the game to get far. For a place that sells stretchy pants, you deal with much more emotional nonsense than you might think. That being said, if you can get the job done, and work well with others, you can make it your way.