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Native Instruments

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Native Instruments reviews about "management"

27% positive business outlook

Reviews by job title

87 reviews
2.0
23 May 2024

na ja

Recommend
CEO approval
Business outlook

Pros

interesting culture, nice office location

Cons

poor management, no promotion policy

2.0
1 July 2025

A Sinking Ship far from what it Once Was

Anonymous employee
Recommend
CEO approval
Business outlook

Pros

Amazing people, some of the nicest, most talented and creative individuals will be among your coworkers. Everyone working at NI is deeply passionate about making music or music in general, and there is a (declining) fantastic culture of sharing ideas. Good benefits! True 'unlimited' PTO. The best thing about this being a European company is they really encourage you to take 3-6 weeks vacation every year, people are often gone for a whole month at a time. REMOTE WORK IS A HUGE PLUS!! A real global company, they're flexible with scheduling and hours. I worked 7:30-3:30 for years and it worked for me, management is super flexible as long as you get your work done. Fun culture. Good discounts on the company's products, as well as many other industry partnerships.

Cons

Strap in. More than anything, the biggest downside is there is little to no stability here. There are constant departures from senior positions, and the threat of layoffs is always seen in everyone's eyes. Every all hands feels like a layoff is coming. People who've worked for the company for decades have been jumping ship for years with no real effort to rehire to these roles. Very low possibility for career advancement. Especially in creative roles, people do not commonly get promoted or even given raises. The pay is also massively substandard for a company of NI's size and industry notoriety. No bonuses, many years without a raise. The company is always strapped for cash, despite how badly it wants to make every year like 2020 when we were all inside making music. After being bought by private equity, it's gotten much worse. The executive team feels like they're just coasting on big salaries until the company folds. C-suite frequently in flux, with 6+ CEO changes over four years and a revolving door of other leaders, it always felt like NI wasn't on stable footing. Overall, the frequent change in leadership and management by private equity transitioned the company from a passionate audio company focussed on making interesting and compelling products people wanted, to a business that was more focussed on constantly re-releasing old products with few updates to squeeze what cash they can out of their customer base. Creativity both in app development and marketing was quashed in the interest of making the safe sale. Finally, they treat their people like statistics. Frequently, layoffs and firings happen right after product launches; as soon as you finish a massive campaign or project, someone will come in with an AI-written termination notice and drop you like a hot potato.

3.0
21 Aug 2024

Unambitious

Recommend
CEO approval
Business outlook

Pros

Lots of freedom, People were great

Cons

Management was out of touch, Slow pace of innovation, Frustrating if you’re ambitious

3.0
28 Feb 2025
Recommend
CEO approval
Business outlook

Pros

Many of your colleagues will be music heads, producers, DJs, and people doing interesting things outside of the office. This was more the case in the past, but still stands. If you love music, it's a good environment to be in. There's a lot of mutual respect among peers, and some openness from upper management. (Not perfect, but better that big tech for example). People generally want to do well for their peers and the business, despite some very difficult (and needless) bureaucracy and a bloated middle management structure. Remote work culture is a plus for many.

Cons

NI has the resources, attitude, and headcount of a start up but the structure and management style of a much larger company. The result is a lot of process, bloated management structures, wasted time in meetings, and fewer resources to do tangible work. There's a strange culture of positive confirmation and back-slapping that distracts from the actual challenges faced in the company. I am not sure this will change. Top-down strategy changes on an annual basis and has done for years. The market is changing, but senior leaders should be able to make 5-year calls with confidence. (This has improved with the current senior team in-post much longer than their predecessors) Career progression is almost non-existent, and pay is lagging. Initiatives to map this out are taking YEARS. Lots of residual resentment from previous years of instability. Slowly ebbing but remains. NI previously had a start-up culture paired with German job security. It has shifted (for better or worse) to a US-style company, backed by PE, and with the pressures that come with that. This is important to understand when working there.

3.0
17 June 2025

Great People/ Poor Management

Recommend
CEO approval
Business outlook

Pros

hybrid work method inclusive culture dog-friendly office

Cons

poor upper - management people leaving left and right many layoff waves in the last years no bonuses

2.0
8 May 2024
Recommend
CEO approval
Business outlook

Pros

* Some good people are still around * Code quality differs, but some is quite modern.

Cons

* Most good people left the company or were let go. Brain drain affecting institutional knowledge * Emphasis on marketing of mediocre products rather than creating good new products * C-level changes every few years, no focus on long-term company health * Politics in the middle management * Some teams are rather dysfunctional, lots of micromanagement and meetings get in the way of productive work.

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